I charge around 30 $/€ per hour. All my prices reflect this.
With a new client, I have first to craft a brand voice and understand the thinking of an ideal customer. Then there is the subject and market research. That takes from 4 to 5 hours.
Crafting a tagline and catchy headlines takes up to 2 hours.
However, if the client has a clear brand voice guide and a tagline and provides materials describing the subject, in 1 hour, I can study it all and start writing.
With long-term cooperation, I know it all; I know your brand and voice, and the preparation process takes up to 1 hour.
Writing 1 page takes up to 2 hours.
Then comes the editing (2 hours) and implementation of any remarks (2 hours).
If you require changes in the texts after they are finalized and it takes more than 1 hour, I charge extra work.
To sum up:
A small website with a homepage, one or two services, an about us page, and a contact page can cost you around 550 $/€.
A website that contains tens of products and more pages can cost 1200 $/€.
However, if the client provides a brand voice guide and precise information, it can cost around 250 $/€. But I would like to see the material before we settle the price.
With long-term cooperation, crafting a new page (sales or landing page) may cost from 60 to 100 $/€.