Want to spare time with email marketing?

spare time in email marketing

sPARE YOUR TIME WITH EMAIL MARKETING 2 VERY QUICK TIPS Create a nurturing sequence of 10 emails. In these emails, you deliver the value your subscribers signed up for. Every email must be polished like the shiniest diamond. And here comes the magic: Put them on automation. Every new subscriber will receive great emails every […]

8 Most Annoying Content Marketing Myths

content marketing myths

8 most annoying content marketing myths Dear reader,  Whatever your motivation in content marketing, you have probably studied some writing tips circulating the Internet. I have. The trouble with the Internet is, however, the original content is hard to find. The authors and bloggers copy each other’s texts and read the same books, and AI […]

Be unique. Well, I get it, but how?

be unique

Be unique…ok, but how? To succeed in your business, you need to be unique.You need to provide an answer to your client’s “why.”Why buy from you?Why employ you?Especially today, when AI-generated content spawns in all areas, people use ChatGPT to write job proposals and motivational letters.Be unique, bring something new, and they will love you.Because […]

The customer is not a moron

marketing trends 2023

The customer is not a moron Marketing trends 2023 The customer is not a moron. She is your wife. David Ogilvy Tweet This is what the marketing genius David Ogilvy taught in the 1950s. The advertisement in his time was dull and stupid and too openly salesy. Then he changed the world of marketing forever. […]

Copywriting inspiration in the literary canon

A classics is something that everybody wants to have read and nobody want to read. Mark Twain Well, it may be so. But if you skip canonical authors you miss a big opportunity. You can find inspiration everywhere you look. For selling strategies, you can study your own buying decisions.  n my following articles, I will […]